Retailer Partner Program
Friendly local game stores are the heart of the tabletop industry, and we want to work with you on enhancing the consumer experience. Our team, which also consists of retail store owners, fully understand the vital role retailers play in our hobby.
In recent years, the tabletop space has undergone a rapid evolution, with consumers adopting digital platforms but still wishing to purchase physical media. With our partnered publishers, we hope to achieve something unprecedented in the industry today. Incorporating a redeemable code within physical books to redeem digital modules in Alchemy RPG, offering the consumer the best of both worlds and increasing the inherent value of those physical products.
Our goal is through this collaboration, we can deliver an unparalleled experience to all tabletop enthusiasts.
We are excited to connect with you and hope you join us on this journey,
Retailer Perks
For brick and mortar retailers, we offer the following benefits to enhance your in-person experiences.
Features
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Retailer accounts will have all content on our marketplace unlocked. Use this to rent devices or entire rooms within your establishment or add some additional content to your scheduled roleplaying nights.
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We are working with our partnered publishers to offer custom tarot cards to give away with physical book sales that would unlock digital content within Alchemy.
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L-Cards and other promotional materials to push physical sales in store by advertising digital partnerships.
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We will be developing a line of products exclusive to retail, which includes Alchemy Starter Sets and Content Decks that you will be able to purchase directly at wholesale.
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We will showcase you on our retailer map so that customers know where to pick up additional Alchemy content.
FAQ
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At this time, the Retailer Partner Program is exclusive to brick and mortar stores at the moment.
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Our Starter set will consist of a collection of modules, supplements and add-ons to give new players to Alchemy upgrades to enhance their experience.
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A collection of physical tarot cards that will redeem on Alchemy RPG for various types of digital content.
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All retail items will be 50% off MSRP.
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To qualify for free shipping, a minimum of $100 is required.
Ready to Join Us?
Full Ingestion Services
You've already put in the hard work to create your title. We'll handle the heavy lifting of getting it into Alchemy for you. Here's how it works:
01 File Transfer
A dedicated member of our content ingestion team is assigned to your project and will reach out to you to facilitate the transfer of your source files. These are often InDesign packages and Photoshop files, but our team can also work with high-resolution images and PDFs.
02 Conversion
Your title is then converted to markdown, a universal text formatting language that Alchemy uses to parse headings, tables, sidebars, images, etc.
03 Content Universe
A Content Universe is created for your brand on Alchemy. Within your Universe, rich text articles are created for the contents of your title, while character stat blocks, magic items, spells, and more are entered as fully mechanized game-ready components.
04 Review
Once your Universe is ready for review, your ingestion partner will work with you to collect your feedback and make any requested changes or tweaks.
05 Launch
When you're ready to list your title for sale on the Alchemy Marketplace, you'll have the ability to set your price, schedule a release date, create a product description, and monitor sales data through the title's Module dashboard. You'll also be granted edit access to your Content Universe to make on-the-fly edits and changes on your own.
| Content Type | Estimated Ingestion Time |
|---|---|
| Adventure Module | 25 hours |
| Campaign Setting | 40 hours |
| Bestiary | 60 hours |
| Large Supplement | 80 hours |
Title Promotion
You've created something great, and now it's live on Alchemy. We'll make sure everyone sees it, on and off the platform. When your titles launch on the Alchemy Marketplace, we'll celebrate the release with four weeks of premium promotional placement, posts on our social media accounts, and the Alchemy Discord community.
Beyond launch, your content is tastefully branded within the game experience, so players and spectators can tell which Content Universe a scene, magic item, or monster came from. Additionally, players who purchase your titles can view your other available modules and purchase them directly from the Universe individually or with a "complete my Universe" button.
| Placement | Duration |
|---|---|
| Billboard (home screen) | First 7 days after launch (dedicated) |
| Featured Banner (Marketplace) | 4 weeks after launch (shared) |
| New Arrivals Row (Marketplace) | 4 weeks after launch |
| Social Media (Twitter / Instagram) | Launch Announcement |
| Alchemy Discord Server | Launch Announcement |
| Tasteful Product Placement (in-game) | Ongoing |
| Modules Tab (Universe) | Ongoing |
Player Insights
Coming in 2023
It's essential to know how many units you sold in a given period, but how often are players using your content after purchasing it, and what aspects of your titles are they interacting with the most? Gaining deeper insights into how players use your content on Alchemy can help you understand what features they love the most, helping you determine what to create next.
Aggregated player insights are displayed alongside your sales data in the Module dashboard for each title, while detailed metrics can be viewed on individual Universe articles.
| Content Type | Insight(s) |
|---|---|
| Text Article | # of impressions, average time in article |
| Character Options (classes/races) | # of characters created |
| Playable Characters | # of characters created |
| Monsters and NPCs | # of times used in a game |
| Magic Items and Equipment | # of times used in a game |
| Spells | # of times used in a game |
Seasonal Content Boxes
Join the Alchemy team as they exhibit at the five biggest TTRPG conventions around the US, including Gen Con and PAX East, and have your title physically featured in one of our seasonal content boxes. Inside these beautifully crafted deck boxes is a premium tarot-sized collectible card with your title's artwork on the front and an Alchemy redemption code on the back.
Your title is demoed to thousands of attendees at the Alchemy exhibit booth throughout the convention, while profits from box sales are divided among the box's featured creators.
| Convention | Details |
|---|---|
| PAX East | Boston, MA (April) |
| Origins Game Fair | Columbus Ohio (June) |
| Gen Con | Indianapolis, IN (August) |
| Gamehole Con | Madison, WI (October) |
| PAX Unplugged | Philadelphia, PA (December) |
Creator Collaborations
Some of the best writers, game designers, artists, and composers in the TTRPG community create content for Alchemy. As a content partner, you can work directly with fellow creators to build Content Universes and automatically receive payouts based on your predefined percentage splits.
To participate, all involved creators must be Alchemy content partners with an active Creator Account and added as a collaborator on the Module from the Content Universe.
Unlimited Redemption Codes
We get it. Alchemy isn't the only place you sell your content, but that doesn't mean your customers should be expected to buy it again when they want to play on our platform. That's why you'll be able to generate an unlimited number of unique redemption codes for any of your titles on Alchemy.
Use them for giveaways, your Patrons, or fulfilling Kickstarter rewards and track their redemptions directly in the Module dashboard.
Realtime Payouts
As business owners, we understand that timely payouts are critical to building a sustainable revenue stream. Instead of holding your commissions for months, we instantly send you your percentage of every sale when it happens. Powered by the same payment infrastructure as popular services like Lyft, Instacart, and DoorDash, Alchemy can facilitate instantaneous payouts just as a gig driver gets paid after completing a ride.
This model is especially beneficial for creators outside of the US, eliminating the hefty service fees from international money-moving services like Payoneer.
Ingestion Support
Let our team help you onboard to the Alchemy creator tools and get you started ingesting your titles on your own. You'll have a direct channel to our ingestion team when you have questions or need to book some time for a detailed walkthrough.